Search Engines are often “challenged” but it's not by choice; they'd love nothing more than to fulfill their SEO mission of accurately indexing web sites, videos, blogs and news stories.
Search Smart Marketing helps companies by setting up and managing optimized PPC campaigns that are cost-effective and reach their objectives.
While creating a Facebook, Twitter or LinkedIn page is fairly simple, their ROI is pretty low unless you have a well-thought out plan to incorporate them into your business communications.